Dynamic Number Insertion for Travel Campaigns
Optimizing IVR for Travel Bookings
Apply Intelligent IVR systems, which intelligently route inquiries before agent interception, to enhance pay per call performance for travel related business. The most effective implementations start with destination based menus (“Press 1 for Caribbean vacations, 2 for European tours”), thereby immediately segmenting callers by interest. Service level options such as “Press 3 for concierge villa rentals” should be offered by luxury travel operators for the special treatment of high end callers on VIP status. Cruise lines benefit from the routing being class wise so that prospects connect with agents who are knowledgeable about their preferred flush line’s offering and regulations. The key is in balancing extensive options with uncomplicated ones no more than five menu options with last one always connecting to a live specialist. The advanced IVR now personalizes the greeting from its incorporation with CRM information (“Welcome back Mr.Smith” for return subscribers), whilst upholding PCI for payment processing.
Creating Seamless Caller Experiences
Seasonal adaption for IVR increases conversions substantially within this sector of travel businesses. During such times as these, there should be automatic changing of wait time messages for instance, “Currently, there is a higher than usual call volume for our Bali packages” and availability of callback option with estimated wait times. The best IVRs incorporate natural language processing to understand destination requests without rigid menu navigation (“I’m interested in Paris hotels”). For all the international travel companies, multilanguage null IVR trees automatically detect the language, thus ensuring that caller in a particular language would get appropriate services. Short IVR surveys followed by SMS messages, such as “How would you rate your cruise planning experience?”, can definitely provide some of the best quality metrics without extending call duration. Always analyze the fell points of your IVR for they may indicate some confusing menu options or very long wait times that could very well cost your travel business several invaluable bookings.
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